Branding Guidelines: How to Create a Strong Visual Identity for Your Brand In today’s fast-paced and competitive business world, having a strong visual identity for your…
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In the movie Hitch, Hitch (Will Smith) tells his date’s boss that he works in brand management. “I have no idea what that means,” says the...
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Sutter Group and the team at XRVZN, a virtual reality training company in the greater Washington, D.C. area, has created a new augmented reality (AR) app....
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Navigating a Rebrand in 5 Easy Steps Strong, recognizable branding can, in many ways, do as much for the marketing of your products or services as...
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Investing in Brand Development and Logo Creation Why is it important for companies to invest in how their brand looks? Custom logos and corporate identities don’t...