Branding Guidelines: How to Create a Strong Visual Identity for Your Brand In today’s fast-paced and competitive business world, having a strong visual identity for your…
In the movie Hitch, Hitch (Will Smith) tells his date’s boss that he works in brand management. “I have no idea what that means,” says the...
Sutter Group and the team at XRVZN, a virtual reality training company in the greater Washington, D.C. area, has created a new augmented reality (AR) app....
Navigating a Rebrand in 5 Easy Steps Strong, recognizable branding can, in many ways, do as much for the marketing of your products or services as...
Investing in Brand Development and Logo Creation Why is it important for companies to invest in how their brand looks? Custom logos and corporate identities don’t...